For those of us who grew up with vinyl records and CD’s, we have a high level of appreciation for an album’s cover art.
Whether the album’s cover art consists of a band’s logo, a photograph or any other type of illustration, the art contributes to the overall effect of the album. In a way, the album art tells its own subtle story and makes us wonder what we can expect from the album’s sound.
Back when record labels ruled the music industry and the market flourished, tangible forms of music like vinyl records, cassettes, and CDs were widely popular. When an album came out, people’s imaginations ran rampant trying to imagine what the album art would look like.
The album’s art conveys a piece of the tale, like a little secret whose meaning is waiting to be discovered.
Even today, decades later, new fans are discovering the value of the artwork of a 12″ x 12″ canvas.
As time went on and new technology emerged, digital music became more prevalent and physical copies of albums became background music. While cover art is still appreciated, it is simply different from what it used to be.
In an attempt to bring back what used to be, more and more musicians began releasing vinyl editions of their albums. This strategy has proven positive as millennials are interested in finding new ways of listening to music and they are uncovering the value of a format that offers an exceptional listening experience. In addition to the actual vinyl itself comes its cover art and fans are beginning to associate the importance of an album’s cover art with the music as a piece of an elaborate story.